L’Oréal Paris wants consumers to buy their products “Because you’re worth it” – but are their hair dyes worth the risk? Consumer Reports’ tests of 23 hair dyes found concerning volatile organic compounds in all brands, with the highest levels of methylene chloride – a probable carcinogen – in L’Oréal Paris Feria Downtown Brown.
VOCs are chemicals that can cause a wide variety of issues, from skin irritation to damage to organs and the central nervous system. Currently, there are no FDA-mandated limits for VOC content in hair dyes. With millions of Americans regularly using hair dyes, it’s critical for industry to step up and ensure their safety. Join us in urging L’Oréal Paris – the nation’s largest beauty brand – to lead the way and get these risky chemicals out of hair dyes.
Message to L’Oréal Paris:
As the nation’s largest beauty brand, your customers deserve the safest products possible. We are urging you to take immediate action to remove volatile organic compounds (VOCs) –specifically methylene chloride, a probable carcinogen — from your hair dye products. Recent Consumer Reports tests of more than 20 hair dyes found the highest levels of this volatile chemical in L’Oréal Paris Feria Downtown Brown.
Methylene chloride is widely used in a variety of industries, including paint, adhesives and pharmaceuticals, and is classified as a probable carcinogen for humans. Its use is restricted in cosmetics and is generally prohibited except for limited applications, such as in certain hair dye formulations. With so many people regularly using your hair dyes with VOCs that could be absorbed through the scalp or inhaled during use, it’s critical for L’Oréal Paris to immediately commit to removing methylene chloride and all other hazardous chemicals from your dye formulations. We also call on you to support stronger regulatory standards that ensure the safety of all personal care and cosmetic products, making safety, not risk, the standard.